Privacy Notice

Last Updated October 21, 2025

This Privacy Notice (“Privacy Notice”) of Ultra Mobile, LLC (collectively, “Ultra Mobile,” “we,” “us” or “our”) describes the information we collect through our websites or otherwise from Ultra Mobile customers, and is incorporated into and made a part of Ultra Mobile’s Plans Terms and Conditions, Site Terms of Use, and Terms of Use for Retailers and Distributors.

Purpose of Privacy Notice

Your privacy is important to Ultra Mobile. Accordingly, Ultra Mobile provides these notices or policies so that you understand how Ultra Mobile collects, uses and, in certain circumstances, discloses the information that you provide and/or that is automatically provided to Ultra Mobile as a result of your visiting and using our websites or purchasing or using Ultra Mobile products or services. This Privacy Notice also explains the steps Ultra Mobile has taken to secure your personal information. Finally, this Privacy Notice explains your options regarding the collection, use and disclosure of your personal information. By visiting this Site or purchasing or using any Ultra Mobile product or service, you accept the practices described in this Privacy Notice. Ultra Mobile is not responsible for the content or privacy practices on any third-party website that may be linked to or from this Site. Any questions regarding this Privacy Notice should be directed to our customer service department at:

Ultra Mobile Care Team
888-777-0446
6am-6pm PST

Collection and Use of Personal Information

Ultra Mobile collects personal data about its customers. The ways in which we collect personal data about you include, but are not limited to, the following:

Registration and Ordering. Before using certain parts of our websites or purchasing Ultra Mobile products or services, you must complete an online registration form or provide certain information to Ultra Mobile’s representatives. During registration (whether via our websites or otherwise), you will be prompted to provide to Ultra Mobile certain personal information, which may include, but is not limited to, your name, billing address(es), phone number, port-in phone number, email address, and debit/credit card number. This personal information is used for billing purposes, fulfilling your orders, and communicating with you about your order and our websites, and for marketing purposes. If Ultra Mobile encounters a problem when processing your order, it will use your personal information to contact you.

User Submissions. Certain areas of our websites may permit you to enter your email address and other contact information to receive further information about Ultra Mobile or for other purposes. Your submissions for these purposes are completely voluntary, so you have a choice whether to participate and disclose information to us. Should you choose to submit personal data in response to these requests, we may collect and process that data to market Ultra Mobile products and services or any other products and services that we offer.

Automatically Generated and Collected Information. In addition to personal data that you voluntarily provide as described above, our websites utilize technologies to collect information and track your user experience. We use this information to improve our websites and user experience. In addition, our websites automatically recognize the Internet URL from which you access our websites and may also log your Internet protocol (“IP”) address (which may indicate the approximate location of your device on the Internet), Internet service provider, and date/time stamp for system administration, order verification, marketing, and system troubleshooting purposes. In addition, all wireless communication systems know when your phone is turned on and approximately where the device is physically located.
Information Collected by and/or Provided to Third Parties. We may obtain information about you and combine it with your account information for our business purposes as explained below in Section 9. For example, we may receive personal data from the retailer from whom you purchased a Ultra Mobile product prior to your commencing service with us. In addition, we use third-party service providers to serve ads and/or collect personal data on our behalf. Some of these third party service providers may collect information about your visits to our websites, such as your interactions with our products and services to tailor marketing messages or to trigger real time interaction, customize our websites, or enhance your experience. Some of these service providers may be able to collect personal data that you share with this site via a web form automatically and prior to your pressing a submit button; and they may be able to use information from your visits to our websites to send marketing messages to you in a way that may personally identify you. This information is collected via industry standard technology used by most major web sites. Such information may include your device’s IP address, user agent, email addresses (where hashed or otherwise rendered pseudonymous) and other user and device level pseudonymous information. Please keep in mind that your browser settings may not permit you to control the technologies utilized by these third-party companies. If you would like more information about these practices, please click: https://optout.aboutads.info/.

Location-Based Services. We use location information to route wireless communications and to provide 911 service, which allows emergency services to locate your general location. We may disclose, without your consent, the approximate location of a wireless device to a governmental entity or law enforcement authority when we are served with lawful process or reasonably believe there is an emergency involving risk of death or serious physical harm. Depending on your device, you may also be able to obtain a wide array of services based on the location of your device (for example, driving directions, enhanced 411 Directory Assistance or search

results, etc.). These data services, known as Location-Based Services (“LBS”) are made available by us and other entities, usually via applications. These services use various location technologies and acquire location data from various sources. These applications and services use various location technologies (including Global Positioning Satellite (“GPS”), Assisted GPS (“AGPS”), cell ID and enhanced cell ID technologies) to identify the approximate location of a device, which is then used in conjunction with the application to enhance the user’s experience (for example, to provide driving directions, to provide enhanced 411 Directory Assistance or search results, etc.). LBS may, or may not, involve any interaction with or dependency on our supplier’s network, and location-based services may or may not look to our network to obtain location data. Where our network supplier allows third parties the capability of accessing data about your location that is derived from our supplier’s network, our network supplier requires those third parties to observe specific privacy and security protections consistent with this notice. It is important that you understand the location capabilities and settings of your device, and that you carefully read and understand the terms under which these services are provided

– whether by us or another entity. You should carefully review the privacy policies or noticesand other terms of third parties with whom you have authorized the sharing of your location information, and you should consider the risks involved in disclosing your location information to other people. Where we provide a location-based service, you will receive notice of the location features of the service and collection of location data is with your consent. You will be provided options for managing when and how such information should be shared.

Generally, we collect the above information for the following purposes: (i) to improve your experience on our websites; (ii) to improve the products and services that Ultra Mobile sells to consumers;

(iii) to communicate with you regarding our websites; (iv) to market and sell products and services to you and send you information about special offers; (v) to contact you about products or services you have purchased from Ultra Mobile (including but not limited to the Ultra Mobile service); (vi) to respond to your inquiries; (vii) to manage and develop our business and operations, administer accounts, and collect and process payments; and (viii) if you authorize text messaging, we will use your mobile number to communicate with you about your account and to send marketing text messages to you. If you decide that you no longer wish to receive emails or text messages from us that you had authorized, you may opt-out of receiving emails and text messages by managing your Ultra Mobile account preferences or by any other reasonable opt-out method available to you. Please note that we may have to communicate with you about product or service orders that you choose to place. You cannot opt-out of receiving product or service-related emails. We will not sell, rent, trade, license or otherwise disclose your specific personal information or financial information to third parties, except as noted below. Ultra Mobile may sell, rent, trade, license, use and disclose all non-personal information and aggregate information, so long as such information does not personally identify you or any user, to any third party for any purpose, including, but not limited to, research and analytical purposes. Under federal law, you have a right, and Ultra Mobile has a duty, to protect the confidentiality of information regarding your telephone use, the services you purchase from us, the calls you place and the location of your device on our network when you make a telephone call. This information is referred to as, among other things, “Customer Proprietary Network Information.” We may share Customer Proprietary Network Information (CPNI) with our affiliates. Under federal law, you have the choice to approve or disapprove certain uses of your CPNI that are outside the scope of ordinary business operations, fraud prevention, or legal compliance. Ultra Mobile does not use or share CPNI in ways that would trigger this approval process—like sharing your CPNI with others to help them market their stuff. You also have the option to access and manage your CPNI in Section 9, below.

Ultra Mobile may disclose your personal data to third parties, including in the following circumstances:

Ultra Mobile uses third party service providers to perform specific functions on its behalf, and it must disclose personal data to help those parties perform their services (for example, Ultra Mobile would disclose your name, address and phone number to a commercial carrier such as Federal Express or UPS in order to deliver a physical product that you order, and it would disclose your name and debit/credit card number and other information to financial services and debit/credit card processing companies in order to process your orders).

Ultra Mobile may be required to disclose personal data in response to a legal process, order or investigation (for example, a subpoena or court order).

Ultra Mobile may disclose personal data where disclosure is necessary to protect its legal rights or to protect itself or others (for example, in order to reduce the risk of fraud or illegal activities).

Ultra Mobile may share personal data among its affiliated companies (for example, for the purpose of marketing products and services to you).

Ultra Mobile may provide identity verification services to third parties, and your personal data may be included in the data transferred to third parties in connection with those services.

Ultra Mobile may acquire, merge with or be acquired by another company, or it might sell some or all of its assets, and, in such a case, your personal data may be included in the transferred business assets. Also, in the event of our bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, your personal data may be included in the transferred assets.

Cookies and Similar Online Tracking Technologies

A cookie is a small data file that allows websites to recognize your browser or store information and/or settings. A website will send a small data file—or cookie—to your browser to first recognize it. Then it will store that information on your device. Ultra Mobile may use “persistent” and “session” cookies. Persistent cookies are stored on your device and used for various purposes by your browser on returning website visits—like to avoid having to re-enter your login information and saving your language preference. Session cookies are more temporary. They are stored in the browser for the duration of the browser session and are erased after you end a browser session or shut off your device. Session replay tools record how users interact with websites and apps. By capturing mouse movements, clicks, scrolls, and more, companies can discover and correct problems users are experiencing.

Your choices
You can change your cookie preferences in your browser settings. If you block cookies, some things on our website—and other websites—may not work properly.  In certain states, our websites display a pop-up banner to users. This banner lets users say no to session replay technology from a third-party that helps us analyze and improve user experience, reduce customer frustration, and prevent fraud.

Once you’ve confirmed your choice, the setting will be saved for one year. You can return to this article to change your setting at any time.

Web beacons

A web beacon is an invisible digital object embedded in a webpage or email. Sometimes they can be called transparent or single pixel “GIFs.” Web beacons are used to monitor your interactions with that webpage or email—counting visitors, determining whether emails are opened, or monitoring how long a webpage was viewed.

Your choices
Our webpages and emails may contain web beacons from our partners too, which help us compile statistics about the effectiveness of our marketing campaigns or assess website operations.

To the extent these online tracking technologies are deemed to be a “sale” or “sharing” (which includes targeted advertising) of personal information under California law, you can tell us not to sell or share your personal information as explained below in Section 9.

Security

We take precautions and have implemented certain technical measures intended to protect against

unauthorized access to, disclosure of, and unlawful interception of personal information submitted via our websites, including Secure Sockets Layer (“SSL”) for all financial transactions through our websites.

However, your communications containing personal information may be unlawfully intercepted or accessed by third parties and/or our websites may be subject to network attacks or malfunctions. We cannot and do not guarantee the security of any information transmitted over the Internet. Once we receive your personal information, we take steps that we believe are reasonable to limit access to your personal information to only those employees and service providers whom we determine need access to the personal information to provide the requested products, services, offers or opportunities that may be of interest to you or that you have ordered, or that we otherwise disclose in accordance with Section 2 above. However, even after we receive your personal information, we cannot and do not guarantee that your personal information will not be accessed, disclosed, altered, or destroyed as a result of a breach of our security efforts or as a result of any other event beyond our reasonable control. Accordingly, we cannot and do not guarantee that your personal information or any other information is completely secure and safe from any risk.

Protection of Children

Ultra Mobile does not knowingly solicit children to purchase services or products. If, however, you authorize a child to use our services or products, for example by providing them a device associated with your Ultra Mobile account, any information associated with such use will be treated as your information in accordance with this Privacy Policy. This Site is not intended for children under the age of 18, and Ultra Mobile does not intentionally or knowingly collect personal information from anyone under the age of 18. We encourage parents and guardians to be involved in the online activities (including wireless Internet browsing) of their children to ensure that no information is collected from a child without parental or guardian permission.

Advertisements and Links

This Site may display advertisements and links for third-party websites, products and services. Information you provide directly to third parties and information collected from you by third parties in connection with your use of their websites, products or services will be subject to such third parties’ privacy policies or notices and not this Privacy Notice.

Your Account Preferences

Upon your request, Ultra Mobile will: (a) correct or update your personal information; (b) stop sending emails to your email address; (c) stop sending text messages to your mobile phone number; (d) stop sending mail (including promotional materials) to your mailing address; and/or (d) disable your account to prevent any future purchases through that account. You may make these updates/ changes yourself by logging into your account on this website or by any other reasonable account update mechanism available to you. You also have the ability, at any time, to click through an “Unsubscribe” link, contained in all marketing e-mails, in order to stop receiving such e-mails. You also may text STOP to +1 (833) 796-0308 (or in response to any marketing text message from Ultra Mobile), at any time, to unsubscribe from marketing text messages. You may also send your requests to: Ultra Care Team 888-777-0446 6am-6pm PST. Please do not email your debit or credit card number or other sensitive information. Please note that Ultra Mobile may have to communicate with you about product or service orders that you choose to place. Accordingly, you cannot opt-out of receiving product or service-related emails or mailings. Do Not Track (DNT) Disclosure: This Site does not currently respond to “Do Not Track” signals of web browsers in general, as there currently are no uniform technological standards for recognizing and implementing “Do Not Track” signals. However, this website does respond to signals sent from a service called the Global Privacy Control (GPC), which may be considered a “Do Not Track” signal. For more information, see Section 9 below.

Contact Us

For privacy related questions, comments, and requests, please contact Ultra Mobile at:
888-777-0446
6am-6pm PST

9. California Consumer Privacy Act (CCPA)

California has a data protection law called the California Consumer Privacy Act (CCPA). It gives California consumers the right to tell companies to not sell or share their personal information. We extend this same privacy choice to all our customers regardless of their state of residence. 

Do Not Sell or Share My Personal Information

We use the terms “sell” and “share” as they are defined in the CCPA. The CCPA defines “sell” or “sale” broadly to include the sharing of personal information (including information that does not directly identify an individual) in exchange for anything of value, which isn’t limited to the exchange of money. “Share” is defined narrowly as providing personal information to a third party for cross-context behavioral advertising to a consumer based on information about their activity on multiple websites across the internet. We engage in certain activities (as described below) that may be considered selling or sharing personal information under the CCPA. That’s why we include a “Do Not Sell or Share My Personal Information” link at the bottom of most of our website pages and in some of our apps. When you click it, you get to make a choice about your online privacy with us. A pop-up window will appear where you can change your “Do Not Sell or Share” setting. If the pop-up window doesn’t appear, check your browser’s pop-up settings. Note that according to the CCPA, certain exchanges of personal information aren’t considered selling or sharing. For example, if you specifically direct us to share your personal information, then we’ll do so. It is also not selling or sharing if we place ads based solely on information we collect when you visit our websites. Other examples include disclosures of personal information to service providers or other third parties as described in Section 2 above.

Bottom line: If you tell us not to sell or share your personal information, we won’t. However, we’ll still need to share some personal information with our service providers so you can, for example, receive products and services from us.

Global Privacy Control

Ultra Mobile participates in a service called the Global Privacy Control (GPC) that lets you set a “Do Not Sell or Share” preference at the browser level. You’ll need to have a GPC-enabled browser or browser extension that you’ll activate or turn on in the browser. When you visit a website, your browser will automatically send the site a “Do Not Sell or Share” signal and participating websites, like ours, will honor your preference. Note: Not all browsers and extensions offer a GPC setting. To download a GPC-enabled browser, go to the Global Privacy Control website. To check if our website received your GPC signal, click on the “Do Not Sell or Share My Personal Information” link in our footer. If we’re receiving your GPC signal, we’ll automatically opt you out of the sale of your personal

information and tell you that a GPC signal was used. When we’re detecting your active GPC signal, we won’t allow you to opt back into the sale or sharing of your personal information.

Personal Information We Collect, Disclose for a Business Purpose, and Sell or Share

The chart below summarizes the categories of personal information we may have collected from you in the past 12 months, and how we collect, use, disclose, sell, or share your personal information. Ultra Mobile does not knowingly collect, use, disclose, sell, or share personal information from anyone under 18 years old without the express authorization of their parent or legal guardian (see above Children’s Privacy Notice). We retain your personal information only as long as necessary to fulfill the business purposes outlined in this Privacy Notice unless a longer retention period is required or permitted by law. When determining the length of time to retain your information, we consider various criteria, including whether we need the information to comply with our legal obligations; resolve disputes; enforce our agreements; protect against fraudulent, deceptive, or illegal activity; or for other related business purposes.

Categories of Personal Information	Sources of Personal Information	How and Why We Use This Information	Categories of Third Parties to Whom We May Have Disclosed This Information and Why	Categories of Third Parties to Whom We May Have Sold or Shared This Information
Identifiers like your name, email, address, phone number and phone call records, account information, payment information, device information	You provide directly to us: contact and account information; authentication and security information; payment information, like your credit or debit card; preference information; and other information you choose to Provide, such as in responses to surveys.	We may use your personal data to create and administer your account, verify your identity, complete transactions, payments, billing, and fulfill requests you may make related to our products and services. Other business purposes may include: 1. Personalize our products and services, respond to your inquiries, and perform our contractual obligations. Conduct research and analysis. Detect and protect against cybersecurity threats. Protect you and others from unlawful activities. Perform diagnostics and repair errors Verify your identity. Market and advertise our services or products to you. Facilitate calculation of taxes, fees, or other obligations. Cooperate with law enforcement and for legal or regulatory compliance. Enforce our policies, terms and conditions, or other agreements treat your personal data as private (confidential) and to use it only for performing the services we have requested. Other third parties such as credit bureaus or financial institutions for device financing. We may also share personal data to advertise and market our products and services to you. Our affiliates. Entities that provide fraud prevention services to Ultra Mobile. Government authorities.	We may disclose your identifiers to third parties for our business purposes; when you tell us to; or when you use our products or services to interact with third parties, whose separate privacy notices may apply to that data. These entities include: 1. Service providers or contractors who are required to	Third-party analytics, marketing and advertising providers
Commercial, financial and transactional information from purchasing our services or products	You, when you buy our services or products from us or from our retail partners. We may obtain updated address information from our shippers.	In addition to any of the above business purposes: to provide effective customer service and to make your Ultra Mobile experience more relevant to you based on your history with us; to advertise and market our products and services to you.	Service providers, contractors, or other third parties, including our affiliates, as listed above. We may also share personal data with third-party providers to advertise and market our products and services to you.	Third-party analytics, marketing and advertising providers
Internet activity information, like browsing history, interactions with our website and online advertisements; unique identifiers including device identifiers; cookies or similar tracking technologies	Your browser or mobile device when you visit our website or engage with our online advertisements, or you when you buy services or products from us online.	In addition to any of the above business purposes: to provide effective customer service and to make your Ultra Mobile experience more relevant to you based on your history with us; to advertise and market our products and services to you.	Service providers, contractors, or other third parties, including our affiliates, as listed above. We may also share personal data with third-party providers to advertise and market our products and services to you.	Third-party analytics, marketing and advertising providers
Inferences we make about you based on the above information to predict your characteristics and preferences	Your browser or mobile device when you visit our website or engage with our online advertisements, or you when you buy services or products from us online. We may also obtain personal data from other third parties, like social media platforms, analytics providers, and consumer data resellers.	We may learn about your preferences or characteristics based on personal data we collect.	We may share personal data with third-party providers to advertise and market our products and services to you.	Third-party analytics, marketing and advertising providers
Sensitive personal information such as log-in credentials	You, when you create an account with us, or when you purchase our services or products.	To process, fulfill, and deliver products and services to you, to create an account for you, and to provide customer service to you.	Service providers or contractors who work for us may access your personal data to perform their services, and they are required to treat your personal data as private (confidential) and to use it only for performing the services we have requested.	None
Audio recordings of calls or written correspondence between you and our Customer Care representatives	You, when you contact our Customer Care department.	Quality assurance, internal training, and customer service solutions	Government authorities, for legal processes to comply with laws, regulations, or to respond to lawful requests.	None
Device provided data such as images, videos, audio, and other files	You, when you contact our Customer Care department	To provide customer service to you	Service providers or contractors, such as chat providers, who work for us may access your personal data to perform their services, and they are required to treat your personal data as private (confidential) and to use it only for performing the services we have requested.	None
Professional or employment information included in materials like resumes and cover letters	You, when you apply for employment with our company.	To determine hiring and for human resources purposes only.	Service providers or contractors who work for us may access your personal data to perform their services, and they are required to treat your personal data as private (confidential) and to use it only for performing the services we have requested.	None
Geolocation data (not precise geolocation data): ZIP code, IP address, or street address	You or your device, when you create an account with us, or when you purchase our services or products.	Any of the above business purposes or location-based services described in our Privacy Policy; to provide effective customer service; to advertise and market our products and services to you.	Service providers, contractors, or other third parties, including our affiliates, as listed above. We may also use you or your device’s approximate location (ZIP code or IP address) to advertise and market our products and services to you.	Third-party analytics, marketing and advertising providers

Sensitive Personal Information

In California and certain other states, consumers may choose to limit the use of “sensitive personal information” (as defined in the CCPA) to certain purposes specified in the CCPA. However, Ultra Mobile already only collects or processes sensitive personal information with your consent and for those purposes specified in the CCPA. Ultra Mobile also does not use sensitive personal information for inferring characteristics about you.

Privacy tools and choices

We offer you certain choices related to your personal data:

Access. You may request access to your personal data or confirmation that we have data about you, including the categories and, in some cases, specific pieces of personal information we have collected about you, the categories of sources from which the personal information was collected, the business or commercial purpose for collecting, selling, or sharing personal information, the categories of personal information about you that we have either sold or shared for a business purpose, and the categories of third parties to whom we disclose personal information. We will provide access to your data in a portable and machine-readable format.

You can request deletion of your personal data, but certain exceptions may apply. For example, we may keep personal information that is necessary to comply with a legal obligation, detect security incidents, or troubleshoot to identify and repair errors in our network.

You can request correction of inaccurate personal data we maintain about you. Once we receive and confirm your verifiable consumer request, we will use commercially reasonable efforts to correct the inaccurate personal information.

You can opt-out of the sale or sharing of your personal information by clicking on the “Do Not Sell Or Share My Personal Information” link at the bottom of most of our website pages. For information on how we process opt-out preference signals, see the Global Privacy Control section above.

You will not be discriminated against for exercising your privacy choices. To exercise any of the choices described above, please select one of the following options:

To correct and/or update your personal data:
- If you have a Ultra Mobile account, you can correct or make changes to your personal data directly through your account portal.
- For any changes that cannot be made through your account portal, call Ultra Care Team 888-777-0446 6am-6pm PST.

To access and/or delete your personal data, submit a personal data request (select an option below):

Authorized Agents may act on your behalf by submitting an access, correction, or deletion request. To protect your information, we may request that you verify your own identity before fulfilling a request submitted by your agent.

Verification of your identity

We have to verify your identity before we can give you access to, or delete, your personal data. We may use information that you have provided to us, or information from a governmental identification, or through two step verification (where available) to verify your identity. If we can’t verify your identity, we’ll unfortunately have to deny your request. This is to protect you.

What to expect once you submit a request?

Ultra Mobile will confirm receipt of the request within 10 days via the email address you provide. Before we honor a request for information or to delete information, we must verify your or your authorized agent’s identity. In certain cases, we may require you to provide additional information in order to verify your request.

If we deny your request and you disagree, you may be entitled to submit an appeal. If that’s the case, we’ll include instructions for how to submit your appeal in our response.

10. Ability to Accept Terms

You affirm that you are at least the age of majority in your state of residence, and are fully able and competent to enter into and accept the terms set forth in this Privacy Notice.

Revisions

From time to time, we may revise our Privacy Notice. Your use of this website or any Ultra Mobile product or service following the posting of any revised Privacy Notice shall be deemed acceptance of the revised notice. If we make material changes to how we treat our users’ personal information, we will notify you by email to the primary email address specified in your account. The date the Privacy Notice was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically reviewing this Privacy Notice to check for any changes. If you disagree with the terms of the Privacy Notice at any time, your sole remedy is to terminate your use of this website and all Ultra Mobile products and services. Continued use of this website or any Ultra Mobile product or service constitutes your agreement to any Privacy Notice in effect.